Globalisation!!!

Most of the media i consume is global, as its hard not to watch them.

Do you watch US TV programmes or visit US websites?

Most the programmes i watch are american texts, which are globally known such as Friends, Hope and Faith, Will and Grace. Other texts that i consume that are American are Summerland, My wife and kids. The websites that i frequently use that is American is Google and this is the largest search engine.

I do consume texts other than American texts. British texts is my other option. I watch british programmes such as Eastenders and Hollyoaks, Supernanny and Crimewatch UK.

I do consume other text from my culture. I watch 3 different programme at7:00, 10:00 and 10:30 with my family. The language they speak is different but i still understand as there are subtitles in English which i can read.

Overall i think the US do dominate the media as there are more texts that i watch and most people decide to watch American texts more as they are found on almost every channel. The other cultures have even started copying some of the texts such as Fear factor.

They also copy british texts such as Who wants to be a millionaire showing the domination of Us texts.

Google buys YouTube for $1.65bn

Google is buying video-sharing website YouTube for $1.65bn (£883m) in shares after a weekend of speculation that a deal was in the offing.

http://news.bbc.co.uk/1/hi/business/6034577.stm

This is an article about google buying YouTube as another partnership.

Media Institution

Google is the most popular search engine!!!

Google is a search engine owned by Google, Inc. whose mission statement is to "organize the world's information and make it universally accessible and useful". The largest search engine on the web, Google receives over 200 million queries each day through its various services.

At its start in 1998, Google claimed to index 25 million web pages. By June 2005, this number had grown to 8 billion pages, as well as 17 million images, 1 billion Usenet messages, 6,600 print catalogs, and 4,500 news sources. Recently, Google claimed to index over 25 billion web pages and 1.3 billion images. After a controversy involving Yahoo's index size claims in summer of 2005, the number of indexed pages was removed from the Google home page.

Google not only indexes and caches HTML files but also 13 other file types, which include PDF, Word documents, Excel spreadsheets, Flash SWF, plain text files, among others. Except in the case of text and SWF files, the cached version is a conversion to HTML, allowing those without the corresponding viewer application to read the file.

Uses og GOOGLE

A corollary use of Google — and other Internet search engines — is that it can help translators to determine the most common way of expressing ideas in the English language (and other languages). This is generally done by doing a 'count' of different variants, thereby establishing which expression is more common. While this approach requires careful judgement, it does improve the ability of non-native translators to use more idiomatically correct English expressions.

Besides the main search engine feature of searching for text, the search engine can also be used as a mathematical problems solver, currency converter, dictionary and many more. These built-in search engine features are one of the reasons for the growing popularity of Google.


Type: Public (NASDAQ: GOOG), (LSE: GGEA)

Founded: Menlo Park, California (September 27, 1998)

Headquarters: Mountain View, California, USA

Key people:
-Eric E. Schmidt, CEO/Director
-Sergey Brin, Technology President
-Larry E. Page, Products President
-George Reyes, CFO

Industry: Internet

Products: I have mentioned them above

Revenue: $6.138 Billion USD (2005)

Net income: $1.465 Billion USD (2005)

Employees: 8,000 (2006)

Website: www.google.com

More about Google Inc... The owners

They are an American public corporation, first incorporated as a privately held corporation on 7 September 1998, that designed and manages the Internet's most used search engine. The company has approximately 8,000 employees and is based in Mountain View, California. Eric Schmidt, former chief executive officer of Novell, was named Google's CEO when co-founder Larry Page stepped down.

The name "Google" originated from a misspelling of "googol," which refers to 10100 (a 1 followed by one-hundred zeros). Google has had a major impact on online culture. The verb "google" was recently added to both the Merriam Webster Collegiate Dictionary and the Oxford English Dictionary, meaning "to use the Google search engine to obtain information on the Internet."

According to the Nielsen cabinet, Google is the most used search engine on the web with a 54% market share, ahead of Yahoo! (23%) and MSN (13%). However, independent estimates from popular sites indicate that more than 80% of search referrals come from Google, with Yahoo! a distant second and MSN occupying barely 5%. The google search engine receives about a billion search requests per day.

Google began as a research project in January, 1996 by Larry Page and Sergey Brin, two Ph.. students at Stanford University, California. They hypothesized that a search engine that analyzed the relationships between websites would produce better results than existing techniques (existing search engines at the time essentially ranked results according to how many times the search term appeared on a page). It was originally nicknamed "BackRub" because the system checked backlinks to estimate a site's importance. A small search engine called RankDex was already exploring a similar strategy.

Salaries for GOOGLE workers

$33,000- $40,000

Google Partnerships

On September 28, 2005, Google announced a long-term research partnership with NASA which would involve Google building a 1-million square foot R&D center at NASA's Ames Research Center. NASA and Google are planning to work together on a variety of areas, including large-scale data management, massively distributed computing, bio-info-nano convergence, and encouragement of the entrepreneurial space industry. The new building would also include labs, offices, and housing for Google engineers.

Time Warner's AOL unit and Google unveiled an expanded partnership on December 21, 2005, including an enhanced global advertising partnership and a $1 Billion investment by Google for a 5% stake in AOL. As part of the collaboration, Google plans to work with AOL on video search and offer AOL's premium-video service within Google Video. This will allow users of Google Video to search for AOL's premium-video services. Display advertising throughout the Google network will also increase.

Additionally, Google has also recently formed a partnership with Sun Microsystems to help share and distribute each other's technologies. As part of the partnership Google will hire employees to help the open source office program OpenOffice.org.

In August 2006, Google signed a $900 million deal with News Corp.'s Fox Interactive Media unit to provide search and advertising on MySpace and other News Corp. websites including IGN, AmericanIdol.com, Fox.com, and Rotten Tomatoes, although Fox Sports is not included as a deal already exists between News Corp. and MSN.

On October 6, 2006, The Wall Street Journal reported that Google is in talks to buy YouTube for $1.6 billion.

http://en.wikipedia.org/wiki/Google

http://en.wikipedia.org/wiki/Google_search

Articles on Google...

1.Google and Apple 'in video talks'

Technology giants Google and Apple are in discussions over video content for the computer firm's recently announced iTV device, say reports...

http://news.bbc.co.uk/1/hi/technology/5355330.stm

2.'Google and Dell in software deal'

Computer giant Dell and internet search engine Google have reached a deal to install Google software on Dell's PCs before they leave the factory...

http://news.bbc.co.uk/1/hi/business/5018372.stm

Med 6 homework...Mental state of a character in a scene form...

Clockwork orange

Clockwork orange cinematography is very good and has images that can be disturbing and unusual as they are rarely seen in films. This film was once banned due to the violence in the film and some scenes that were not liked by the public such as the rapes scenes.

Scene- Alex calls it ‘THE CHAIR OF TORTURE’

The scene that im going to analyse is the scene where Alex is strapped to a cinema chair and his eyes clipped open so he can’t close his eyes during the film. In this scene the music is very slow, calm and quite low giving the eerie effect informing the audience that something is going to happen. This is the moment his eyes are clipped open. As soon as this is done the music become fast paced and louder with his eyes wide open.

His mental state- He seem confused throughout the scene however he is disgusted by what is shown and makes the audience sympathise with him. A close up shot is used so the audience can identify with him and can see his facial expressions. In the film is is shown as a confident, controlling boy, however in this scene is not confident and doesn’t have the power he had before.

The music juxtaposes what shown on the screen such as quiet music when a person is getting beaten up. A scene of a woman getting raped is shown with music of a drum roll.

Scene continued…
In this scene the music juxtaposes the scenes as well such as jumpy and happy music is played alongside a video of Germany during the time of Hitler and the Nazi. The music also plays alongside things getting blown up.

Mental state- He is in pain partly due to the fact that he can’t shut his eyes however he doesn’t enjoy the video and the audience can tell this because he always seem to want to throw up when he doesn’t like something which would make the audience want to sympathise with him.

The scene where he is just kicked out of his house and has no where to go…

In this scene he is walking alongside the water on a bridge. The weather is gloomy and dark reflecting his mood.

Mental state- In this scene he seems upset because he is homeless and the weather reflects how he is feeling. The main colour in this scene is blue. Blue could represent unhappiness, isolation and is a very cold colour. Tears are also running down his cheeks which could symbolise unhappiness and depression. Seeing him in this state in this type of weather make the audience want to sympathise with him because he has no one else. He is weak and isolated and the authority and power he had has vanished.
A close up is used so then audience can see his facial expressions and sympathise with him well and identify with the character.