Monday, September 25, 2006

Tim Burton
http://en.wikipedia.org/wiki/Tim_Burton

Director – He had directed a number of films, the recent films being the Corpse bride (2005) and Charlie and the chocolate factory (2005)

Producer- He has even been the producer of some of the films such as Corpse bride (2005).

Writer – He has written a number of films such as The world of stain boy (2000)

Miscellaneous Crew – Charlie and the chocolate factory (2005)

Actor- He has starred in films in the past such as Singles (1992) and Luau (1982).

Art Department – The black cauldron (1985)

Production Designer – In Vincent (1982)

Self – He has even starred in other films and even television episodes as himself such as “At the movies” (2005)

A bit about him!!!

Timothy William Burton (born August 25, 1958) is an American film director, writer and designer known for his off-beat and quirky style. Especially in his stop-motion animated films, he is known for the exaggerated style of his characters, which still retain their serious, humanlike characteristics. He first came to note directing the Warner Brothers film Beetlejuice, which was followed by the blockbuster success of Batman in 1989. Following which he continued to make blockbusters as well as smaller dramas that continue to study loneliness in a style influenced by Gothic fairy tales.

Most of his films are action and fantasy films or even both. This is the main genre of the majority of films. Films such as
Ø Charlie and the chocolate factory (both)
Ø Corpse bride (both)
Ø Big fish (both)
Ø Planet of the apes (action)

A few of his trademarks:

-Frequently uses the name Edward
-Visual style and themes heavily influenced by Gothic horror films of the twenties and thirties, especially those of James Whale and F.W. Murnau, along with the films of German Expressionism. The illustrations of Edward Gorey are another major influence.
-Frequently works with actor Johnny Depp. The two collaborated in the films Edward Scissorhands, Ed Wood, Sleepy Hollow, Charlie and the Chocolate Factory, and Corpse Bride. Tim wanted to cast Johnny in his movie Mars Attacks (he wanted cast him in the role that eventually went to Michael J Fox)
-Frequently shows dead dogs, clowns, sheep, twisted trees, jack-o'-lanterns, scarecrows, butterflies, and redheads in his films.
-His films frequently have dinner table scenes.
-His films often have gothic subtexts.
-Personalizes the production logo in the beginning of his films.
-Opening credits usually utilize a tracking shot. They also tend to go either on, through, or into something.
-His long standing collaboration with Danny Elfman, who scored all his films since Pee-wee's Big Adventure, except Ed Wood, which featured the noted composer Howard Shore.
-He often uses an uplifting ending theme for his theatrical trailers by Danny Elfman but is never used for the films.
-His artwork, and lots of his films are notoriously influenced by the artist Edward Gorey, and his pen and ink drawings.
-Often uses shadows for a scary, ominous effect.
-His main characters tend to be outsiders, and are usually shy, with a pale complexion and unruly black hair, similar to his own

Thursday, September 21, 2006

Psychographic profiling

Mainstreamers
These are the largest, well recognised brands

·
R’N’B and Hip Hop music
· Coca cola
· Walkers
· Nike
· Cadbury



  • Mcdonalds

Aspirers
Improve themselves, high status brand names

Ralph Lauren
Dolce and Gabbana
Gap
Timberlands

Succeeders
Feel secure and in control, reinforces their feelings and power

Timberlands
Seiko

Reformers
Eco-friendly products, environmentally supportive

· Healthy living food (Tesco)


Monday, September 18, 2006

http://news.bbc.co.uk/1/hi/education/4391695.stm

SUMMARY ON ARTICLE
The article that I have chose is of Jamie Oliver and the campaign of healthy school diners.

This article is about the school diners being all junk food and not much healthy food such as salads and fruit. It explains how it took a celebrity chef to get the government to do something because of a documentary seen by millions of viewers and loads of petitions signed to back Jamie Oliver by angry parents.

MY VIEW ON THE ARTICLE!!!
I agree with Jamie Oliver needs to do something about the healthy food however that isn’t going to stop children and parents from feeding their children pounds of fat and unhealthy food. The reason I say this is because if they don’t get it in school then they can just get snacks such as chocolate and crisps plus children’s favourite fizzy drinks such as coca cola and Pepsi.

I don’t mind eating fruits because they are my favourite and now and then some junk food is fine in schools because children need warm food to concentrate in lessons so it does have benefits. Banning junk food in schools is not the only answer. To make children more healthy, more things can be done so more children feel like exercising. Exercising reduces cholesterol and can keep the heart healthy, it can also tackle obesity and so exercise needs to be more common so children feel like they want to exercise and not have to.

Over the years there have been more junk food/ fast food restaurants opening, encouraging the public to come to them to eat. Nearly in every area there is at least 2 fast food shops so the public can get some warm food for their hunger. Mc Donald’s restaurants and Kentucky fried chicken (KFC) are becoming more popular and easily assessable. I not saying that junk food should not be sold but the amount eaten should be noted and the amount of exercise a person does should be taken into consideration.

Finally, I think the public is going to choose food such as burgers, chips and rolls rather than salads not just because they taste better and they are easily made and easily assessable but because they are CHEAPER (sometimes) than junk food. Take McDonalds for example, they sell all theses salads and rolls such as the deli which doesn’t have many fat in it but it’s expensive compared to other foods with much more fat. Examples are chicken mayo burger, cheese burger and some of the foods in the pound saver menu such as the junior chicken mayo burger. The public will be attracted to buy the cheaper food than the expensive food and so Jamie Oliver’s time is being wasted on children eating.

Kentucky fried chicken (KFC) is also encouraging the public to come to them. The are attracted by the mini fillets and the new zinger mini filler plus the new zinger chicken leg for ONLY 50p. This would bring more and more customers to them for the cheap food. Chicken cottage are also guilty for supplying cheap food to the public. They give more chips than any other fast food store for only around 75p and the other food such as the burgers are also cheaper.